Using Keratin Complex’s blend of keratin, antioxidants and amino acids, this zero-downtime treatment dramatically cuts blow-dry time, repairs damage and delivers stronger, smoother healthier hair for up to three months. Memory Forme® Original’s coconut-water based formula contains nano-molecular keratin particles to penetrate deep into the hair cortex and leave hair feeling smooth, silky and shiny; restoring shine and delivering maximum manageability.

• Can be used on all hair types (virgin, coloured, bleached, highlighted, permed or relaxed)

• Hair can be washed immediately afterwards

• We recommend colour services are performed post-treatment

• Gives lasting results of up to 3 months when used with our prescribed home care regime

• Results fade progressively with every wash – no natural regrowth is evident

• Vegan friendly and formaldehyde free

From £315

With selected technicians only.
Prices can vary depending on level of technician selected.

This lighter version of our original formula Memory Forme® lasts for up to six weeks to give ultra-gentle smoothing and de-frizzing, making it the ideal choice for those who want to embrace but tame their natural waves and curls.

From £215

Vegan friendly and formaldehyde free.
With selected technicians only.
Prices can vary depending on level of technician selected.

Using the Memory Forme® Express formula, we can smooth your fringe and hairline – those classic bad hair day culprits – to help you stay sleek through humid summers or drizzly winter months.

• From £135 (includes blow dry)

• From £105 (includes rough dry)

Vegan-friendly and formaldehyde-free.
Available with selected technicians only.
Prices may vary depending on technician level.

Plus Take-Home Kit - includes Shampoo, Conditioner, Leave-In Treatment)

Memory Forme® Vegan offers a gentle alternative to not only straighten hair but also help repair hair from the inside and add shine. Our extensively researched, unique formula is humidity-resistant and suitable for all hair types including Afro-Caribbean and chemically processed hair.

• Suitable for Vegans

• Suitable for all hair types (even chemically processed)

• Express service – hair can be washed immediately after treatment

• Some colour services can be performed immediately post-treatment*

• Gentle formula with no formaldehyde, does not cause any damage

• With lasting results of up to 3 months when used with our prescribed home care regime

• Formaldehyde free

From £315

*Speak to your technician for further information on post-treatment colouring.

*Not always suitable for coloured hair – please speak to your technician.

With selected technicians only.
Prices can vary depending on level of technician selected.

Enriched with organic compounds that are infused into the hair’s cortex, Qiqi’s Vega formula uses thermo-active technology to reshape and restructure upon heat application to result in manageable, smooth hair.

• Level 1: gently helps define and de-frizz naturally wavy, curly or coily hair

• Level 2: retains natural body and volume by blow-drying in without ironing to give gentle control

• Level 3: seriously straight, permanent (does not fade but grows out) sleekness to tame the wildest of hair

From £215

With selected technicians only.
Prices can vary depending on level of technician selected.

Taking inspiration from the cosmetic industry, we’ve created a BB (Blemish Balm) treatment for hair to smooth, tame de-frizz and deep-condition. Combining active ingredients that are high in emollients extracted from plant sources, such as babassu, coconut, macadamia nut, olive and Argan oils, BB Forme delivers unrivalled nourishment and repair. Hair’s natural ability to regenerate is boosted via a high concentration of omega 3, 6 and 9 fatty acids, ensuring incomparable deep treatment and hydration, as well as intense shine and softness. Hair is fortified, becoming less prone to breakage, with colour protection boosted. Radiance is restored and hair feels more supple, with manageability increased, making styling and detangling easier.

• We recommend colour services are undertaken post-treatment

• With lasting results of up to 4 weeks when used with our prescribed home care regime

From £170

With selected technicians only.
Prices can vary depending on level of technician selected.